Macte Marketing Agency

Strategic marketing, brand systems, and analytics for scalable growth.
Data-driven strategies that turn performance into real profit: from digital acceleration to international expansion.

We’re not just an agency

We act as your strategic marketing department. Founded by a former Google & TikTok insider and Professor of Digital Marketing with over a decade of experience building growth systems for global and emerging brands.
COMPANIES
THAT TRUST US
Years of marketing experience
Satisfied clients in different business verticals
Key Industries: Wine, FMCG, Manufacturing, Coffee, Beauty, HoReCa, Logistics
15+
50+
7+
We build systems grounded in data and strategy.

We turn it into a driver of conversion and trust.

We help brands create and lead their own categories.

We make it structured, predictable, and scalable.

Market Expansion
Strategy

Go-to-market research, audience analysis, competitor mapping, and entry strategy for new regions or verticals.
Result: predictable launches and focused market positioning.

New Sales
Channels

Set up and scale new digital channels — Google Ads, Meta Ads, SEO — supported by analytics and conversion strategy.
Result: steady, measurable lead flow and higher ROI.

Brand Design that
Converts

Create or refresh your brand for today’s market: from logo, packaging, and visual systems to full rebranding.
Result: brand that looks premium, feels consistent, and sells with purpose.

Fractional CMO
Service

Strategic marketing leadership without hiring in-house. We oversee direction, performance, and execution.
Result: unified strategy, transparent reporting, and sustainable growth.

Marketing Audits
& Analysis

Deep-dive review of your marketing ecosystem: strategy, channels, ad accounts, and analytics. Step by step.
Result: actionable insights and a roadmap to improve efficiency and ROI.

Complex Marketing
Management

End-to-end marketing system: analysis, SEO, paid ads, creative assets, and analytics — all under one structure.
Result: coordinated marketing that delivers measurable business growth.

WHAT WE DO

HOW WE
WORK

Audit

We begin with a deep audit of your marketing ecosystem — strategy, ad accounts, SEO, analytics, and brand perception.
01

Strategy

Based on audit insights, we build a structured roadmap: positioning, channel mix, KPIs, and creative direction.
02

Implementation

We bring strategy to life through performance and design — SEO, Google & Meta Ads, and brand systems that convert.
03

Growth & Optimization

Once live, we monitor data, test hypotheses, and refine campaigns, messaging, and visuals for continuous improvement.
04
“They turned chaos into structure! Strategy, analytics, and creative finally work together.”
Kristina Diaz
Founder of Creative Agency
“Our rebrand transformed how partners and customers see us. It’s not just design, it’s positioning.”
Pierre Van Hoover
Founder and Managing Director

GET TO KNOW THE FOUNDER

Founder & Lead Marketing Strategist
Former insider at Google and TikTok, now a Professor of Digital Marketing, Maria brings together global platform expertise, academic precision, and a deep understanding of brand growth across real industries.

Maria Seltsova

FAQ

Most marketing fails because it starts with tactics, not strategy.
We begin with a full audit and structured plan defining positioning, messaging, and the right channels before any budget is spent. Every action we take is backed by data, not guesswork, which means you finally see what drives real growth and what doesn’t.

LET'S BUILD A MARKETING SYSTEM THAT WORKS

Book a meeting and get a strategy session.
We build systems, not campaigns.
We partner with brands that grow intentionally.
seltsovam@gmail.com
08002
Barcelona, Spain
Macte Marketing Agency © 2025